Six weeks, live. Product design, brand design, UX writing and AI direction taught as one workflow — not four disconnected courses — on a single real brief you'll finish with.
No prior design experience needed. You will need about eight hours a week, and you'll be building in public with twelve other people.
You're getting the first run of this programme at less than half what it will cost later. In exchange, you're helping shape it — and if it works, you're the case study. That trade should be obvious to you before you pay anything.
Stated as things you can demonstrate, because that's what a first client actually asks for.
Research, task map, prototype, handoff file. The whole arc once, properly, instead of the first third five times.
Mark, type scale, colour ramp with contrast checked, and tokens a developer can use.
Buttons, errors and empty states that read like a person wrote them on purpose.
A workflow you'd defend in a client meeting, including what the model can't be trusted with.
Everyone builds the same supplied brief. You're not inventing a project while learning to run one — and comparing your work against eleven other versions of it is most of the education.
Layout, hierarchy, type and colour — the principles everything else stands on. Delivered before week one so nobody arrives lost.
PRE-WORK · SELF-PACEDWhat the client asked for, what they meant, and how to tell the difference before you open a design tool.
WEEK 1Mark, type, colour, tokens — built in the order clients approve them, so feedback lands on decisions instead of taste.
WEEK 2Task maps to prototypes. Where the work stops being decoration and starts being something a person can finish.
WEEKS 3–4Naming, microcopy, errors and empty states. One day of work that makes the whole project read as considered.
WEEK 5Where the model saves hours and where it costs you. Then packaging everything into one file and one case study.
WEEK 6The recordings are the cheap part. The review is what you're paying for, and it's why the cohort is capped.
Ninety minutes. Teaching first, then a live teardown of submitted work — including yours, if you submit.
Specific and in writing, so you can act on it during the week rather than remembering a comment from a call.
Twelve people. Small enough that everyone's work gets seen, and that you know who's stuck on what.
Empty until there's something real to put here. The beta exists partly to fill this section honestly.
Where they began, the project they finished, and what happened next. Show the artefact, not an adjective.
A screenshot of the finished case study does more work here than any quote you could collect.
Until students exist, your record is the proof. Two projects, shown in full, with the reasoning.
No. The pre-work covers the fundamentals before week one, and the brief is supplied so you're never staring at a blank page. What it does assume is that you'll do the work between sessions.
About eight hours a week: ninety minutes live, the rest building. If that's not available for six weeks, wait for the next cohort rather than paying for sessions you'll miss.
Figma's free tier covers everything. The plugins and AI tools used are either free or have free tiers, and you're told before week one exactly what to set up.
The honest answer is that it's already changed which parts of the job are valuable. Producing screens quickly is worth less than it was; deciding what to build and why is worth more. This programme is built around that shift rather than pretending it isn't happening.
You get one finished portfolio project and the ability to run a project end to end. Whether that turns into work depends on your market and your outreach, and anyone promising otherwise is guessing.
Complete the first two weeks and submit the work. If it isn't what you expected, ask for a refund and you'll get it in full, no negotiation.
Probably not. If you have clients and want to widen what you can sell them, the operator programme is built for that.
Beta pricing exists because you're taking a chance on a first run. Tell me where you're starting from and what you want to be able to do in six weeks.
STARTS — ADD DATE · 12 SEATS · $400 BETA